What are the Website Call to Actions(CTAs)?
Have you ever visited a website and see some type of button that asking you register or do something else?
Well those are the Website CTAs (Call To Action), to be more specific the CTAs are a small content that persuade viewers to perform a specific task. The web content is generally in the form of actionable buttons, images, or text.
Why are CTAs important in a Website?
A website without CTA is like a recipe without instructions.
The website CTA is a very useful way to get your costumers to take the next step that you want them to take. This is very important because you can take them from one place to another very easily and quickly.
For example if your website is related to shopping or marketing, website CTA can help you to improve you’re sales.
Different types of CTAs:
Form Submission:
“Read More” Button:
Product or Service Discovery:
Event Promotion:
How to make CTA effective?
To make sure that you’re CTA is going to be effective you want to make sure that you know what action you want you’re costumers to take. With you’re clear idea of what you want them to do, then you can decide what type of CTA you would like to use, I gave you some ideas in the paragraph above, then you should select a bright color to make it visible and attractive, the you should place your CTA in a visible place where people can easy see it and make them click it.
In conclusion, CTA are a useful tool that you can have in your website to make people take the next action that you want them to do, this could be very useful specially if your thinking to make a website related with marketing or sale of things, this could take people to bay you’re product, but also this could be a useful tool for any website that you’re thinking to make, there is a lot of different types of CTA, so you should look for the one that best apply for the type of Call To Action that you want the people that visit your website to take, and also you have to design carefully to make the most striking to make people click it and take them where you want them to be.